Alphabet, the parent company of Google, announced its earnings earlier this month beating all expectations

According to the Business Insider. For three weeks, it held the title of the world’s most valuable publicly traded company. Today, Apple exceeds Google and every other tech company,  and reports more net income than most of them.

This turning point is just the latest development of the Google versus Apple rivalry which began last year in July. From that point, through the end of 2015, Google saw its shares soar fourteen percent. At the same time, Apple has shown a decline of sixteen percent. In defiance of this success, Apple has outclassed Google’s top and bottom line growth.

Also, investors may not agree that the Market cap is an accurate indication of value because it does not account for other factors. While Apple sales have decreased for the iPad and Mac product line, the iPhone has increased a few percentage points since last year. As of this writing, Apple is still the world’s most valuable company. Yet with Google profits soaring, it is still a guessing game on how long Apple will remain at the top.

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